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Klaviyo Membership Management

Klaviyo Membership Management

By
Mitch Colleran
November 20, 2023
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We’re excited to introduce a brand new integration into our existing arsenal of syncs and connections

Join It, your trusted membership platform, is excited to announce its latest integration with Klaviyo, a leading email marketing platform. 

This partnership is designed to streamline your membership marketing and automation, ensuring a seamless experience for both you and your members.

Our Unique Approach: A Focused Membership Platform with Integrated Solutions

Join It has always been at the forefront of providing innovative membership management solutions. Our platform is designed to be powerful yet user-friendly, offering a range of features that cater to the diverse needs of membership-based organizations. With our commitment to integrating with best-in-class services, we're thrilled to add Klaviyo to our suite of tools, further enhancing our capabilities in membership marketing and automation.

Join It and Klaviyo – A Dynamic Duo for Membership Management

The synergy between Join It and Klaviyo brings a new level of efficiency and effectiveness to your membership management. This integration allows you to leverage Klaviyo's advanced email marketing tools in tandem with Join It's robust membership platform. Together, they provide a comprehensive solution for engaging your members, automating communication, and driving membership growth.

Seamless Integration for Enhanced Member Engagement

One of the most significant advantages of this integration is the synchronization of your member database with your marketing platform. This means that any updates in your Join It membership platform are automatically reflected in Klaviyo, ensuring that your communication is always relevant, personalized, and timely. Whether it's welcoming new members, sending renewal reminders, or sharing exclusive content, this integration ensures that your members receive the right message at the right time.

Once you’ve set up your connection between Join It and Klaviyo, your organization can benefit from:

  • Real-time syncing between Join It and Klaviyo: Data from your Join It membership database gets pushed to Klaviyo whenever a membership record is updated
  • List segmentation: Within Kalviyo, you can build custom segments based on membership information, including membership specific fields like Membership Type and Membership Status. This means, you can build segments that include "Active members from XYZ Membership Type".
  • Emailing based on membership type: set up different configurations by membership types

Once you're set up to start syncing from Join It to Klaviyo, you'll notice that Join It sends some extra data to Klaviyo that can be useful for segmentation.

The fields that sync from Join It to Klaviyo lists are:

  • Email Address (unique identifier in Klaviyo)
  • First Name (default field)
  • Last Name (default field)
  • Address, if available (default field)
  • Company, if available (default field)
  • Job Title as 'Title', if available (default field)
  • Membership Type (Custom Property: membership_type)
  • Membership Status (Custom Property: membership_status)
  • Expiration Date (Custom Property: expiration_date)
  • Birthday, if available (Custom Property: birthday)

Conclusion

The Join It and Klaviyo integration is more than just a tool; it's a game-changer for membership organizations seeking to enhance their efficiency and member engagement. By combining the strengths of a dedicated membership platform with the power of a leading email marketing solution, you're set to take your membership management to new heights. Get ready to experience membership automation like never before!

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Mitch Colleran
Founder / CEO

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